Empathy the Crucial Key to Sales Success As a sales rep, no matter what your selling, or to whom, there is a preconceived idea that you may not be all that trustworthy. Thank the age-old stereotype of the slick “used car salesman”. You know the guy- the pushy, smarmy, and insistent person who doesn’t take no for an answer. In fact, because of this caricature, many people avoid interacting with sales reps by dodging phone calls, not answering … [Read more...]